Improve Your Recruiting Efforts in a Home Based Business
By Darrell Lischka
How did your recruiting efforts go in your home based business for 2008?
There are a variety of ways to recruit people into your business opportunity. We have all seen the ads on the internet, read about it and heard about the latest and greatest ways to bring in 5, 10, or 15 people every week from the so called guru’s in the network marketing industry. The reality is, most people would be very excited if they could bring in even 2 to 4 people consistently every month.
The fact is recruiting is the lifeblood of your business. You can’t create a solid business unless you either sponsor enough new business affiliates and/or bring in new customers. It’s interesting how many people focus solely on bringing in business builders and forget about just having new customers. When you are building your home based business, you want both business builders and customers.
I’m sure you have heard about individuals that have achieved great success in only 3 to 6 months after joining XYZ company. However, did you ever consider how they actually achieved so much success in a short period of time? Chances are they came into that company with a large circle of contacts. So don’t compare their results with yours.
So what do you do if you do not have a large contact base or credibility with people?
My suggestion is to create one. Now this won’t be quick or easy to do. However, by staying focused and being dedicated, one can create a large circle of friends that respect them and over time some will join you in your home based business. As leaders, its our responsibility to bring new people in the right way and to teach them correct business building strategies.
There are dozens of methods to use and everyone has their own techniques and strategies on recruiting. First, you could go out to one of the leads companies who specialize in business opportunity leads and purchase one of their packages, then start calling those prospects. I have done that before with basically zero results. One thing to note on leads as a general rule. They have a very low success rate, so if you have deep pockets and don’t mind calling hundreds and possibly thousands of people to build a business, then go for it. I would suggest you stop wasting your money by buying leads.
There are other ways to create your own leads that are unique to you. I have used a system called Veretekk. It’s a marketing system that is designed to help you create your own premium leads. Just Google Veretekk and sign up for a free system via their home company page. They offer a variety of free training on SEO and other internet strategies.
Second, some people really like the 3 foot rule and face to face interactions. I know of many people who have built large and successful home based businesses by this method. In fact, the highest success rate is still face to face. For example, you can attend chamber of commerce etc meetings, network meetings in your local area, personal development seminars are great places to meet and mingle with like minded individuals.
Have you ever considered calling business professionals like Real Estate professionals, mortgage brokers and insurance agents. Why you might ask? Think about it for a moment. What do all 3 have in common? They are in sales and get paid for production. So they understand that if you want to be successful in your own business opportunity, they will need to bring in new people and customers.
Third, is to shake hands online and get to know people and create an online presence via social networking. The social networking has grown exponentially over the past few years like Facebook, MySpace, Squidoo etc. Now this will take time doing anything online, especially when people can’t see you face to face. So again, its investing time in people that will win you your financial freedom.
Haven’t quit yet? Still interested in a freedom income? Cool! Keep reading…
It’s a numbers game. Have you heard that before? Exposure, it’s always about exposure. People buy WHO we are, not what we have. You don’t have to be anything you are not, everybody has unique gifts and abilities. Just BE you. Don’t think for a minute you have to come across as Mr. or Mrs. Network Marketer who has a really successful home based business if that is not the case.
Once you have done enough of this you will have created a list of new friends that respect you. Your objective should be to develop your list to about 150 friends that you have had actual telephone conversations with. Do you realize how many people they could refer you to? Thousands! In one year, out of 150 friends, you can be assured that 3 or 4 will be looking for an opportunity every month. Which ones? Who knows, the only way to find out is by staying in touch and being a friend. People will know if you are being legitimate or trying to fake it. Be yourself and be a friend.
From my observation, the Law of Averages guarantees at least one person a month will join you in your home based business. It’s a lot of work before results start showing up. This is why most people quit and stay broke. It does not matter what program you are in, if you recruit one solid person in this manner every month, one day you will have an awesome freedom income.
From my perspective, being part of a team of like minded people sharing a similar vision of the future, being passionate about a product mission in an environment that inspires, encourages and teaches is the most effective method to accomplish this. Network Marketing is not for everybody. It takes a lot sweat equity to make it happen. Are you up for the challenge and will you be one of the success stories in your company.
Make it a great day
Darrell Lischka
http://www.homebasedbusinessteam.com The Power of a Team
http://ourformulaforsuccess.com Buy Customers Not Leads
Article Source: http://EzineArticles.com/?expert=Darrell_Lischka
http://EzineArticles.com/?Improve-Your-Recruiting-Efforts-in-a-Home-Based-Business&id=1818286
Tags:
business opportunity,
home based business,
tri power team